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Translating your tourism content: adopting an appropriate linguistic strategy

Translating your tourism content: adopting an appropriate linguistic strategy

Boosted by the boom in new communication technology, globalisation is making travel accessible to everyone. Exploring the world has become appealing and exciting at any age – whether we speak other languages or not. This means that when looking to promote the advantages of a country, region, city or attraction, tourism professionals are addressing a multilingual audience.

Features of technical translation

Features of technical translation

In the field of translation we often make a distinction between technical and literary translation in a rather arbitrary, but not entirely incorrect, fashion. But what exactly does “technical translation” involve? In the context of translation the term “technical” generally refers to all areas in which a certain terminology, style and perhaps even a sector-specific jargon are used.